Prayaag | Logo Design

About the Company
Prayaag is a startup by Sowmya Lakshmi Rajaji and Preethi Sridhar.
They offer dance choreography services for Sangeet, birthdays, anniversaries, corporate events, and other events.
• Dance Choreography • Music Mixing • Video Tutorials • Practice Sessions
Mood Board
The colour red represents that a brand is powerful and of high-energy.
For prayaag, this works out very well considering it revolves around dance and red is symbolic in Indian Weddings.
This has been combined with another prominent symbol found in Indian Weddings- the Flower Petals, intertwined to show the idea of confluence.
The colour black here has been used to target youth and a high-end audience while representing elegance through the dancer silhouette in the logo.